An Italian brand offering professional products for a perfect shave and complete beard care - that's Proraso. Proraso products reflect Italian tradition, professional quality, classic formulas and mastery in the field.

Founded in 1908 by Ludovico Martelli, Proraso has for generations been taking care of men's comfort during their everyday shave, designing and introducing new quality products that simplify shaving and provide men's skin with superior comfort. The formulas of their products are rich in natural plant extracts, free of dyes, silicones and animal ingredients and, of course, dermatologically tested.

A perfectly close shave is guaranteed with the Proraso Red shaving foam or Proraso Shaving soap in a jar. Even the most coarse beards will be softened to perfection by the Proraso Pre-shave Cream. The Proraso after-shave balm will provide a welcome soothing treatment for even the most sensitive skin. The Proraso Wood and Spice beard shampoo will gently remove all impurities from your beard, and the Proraso Cypress & Vetyver beard oil will provide the finishing treatment. Put your money on the time-tested Italian classics and treat yourself and your beard to the ultimate care.