Amouage is a symbol of olfactory luxury, celebrated worldwide for its opulent compositions, artistic complexity, and unmistakable elegance. Though now headquartered in London, the brand’s soul remains firmly anchored in the rich traditions and culture of the Middle East, where it first came to life.

Established in 1983 by His Excellency Sayyid Hamad bin Hamoud Al Busaidi, a member of the Omani royal family, Amouage was founded with the vision of restoring the age-old art of Arabian perfumery to its former glory. From the beginning, the brand sought to elevate the perfume experience, creating fragrances that are as bold and sophisticated as they are deeply rooted in heritage. Each Amouage fragrance is a complex, multi-faceted creation, meticulously composed using the highest quality ingredients sourced from around the world – and many directly from Oman itself.

Amouage perfumes are expertly composed in Grasse, the perfume capital of the world, ensuring the finest craftsmanship. Amouage Guidance Eau de Parfum will enchant you with its oriental and fruity notes, while the Eau de Parfum Amouage Reflection wraps you in a blend of spices, woods, and florals.