If you feel like blow-drying is damaging your hair, but you don’t want to give it up, don’t worry – there is a way. The Kérastase K L'Incroyable Blowdry styling lotion for heat-styling will give your hair a lasting hold and protect it from high temperatures. But that’s not all this product can do for you.

Thanks to its special formula, the lotion can prolong the time between washes for oily hair, and also prevent unwanted frizz. You can be sure this product always brings very natural-looking and long-lasting results. Enjoy your much easier styling and the gorgeous look of your hair.

Characteristics:

• provides a long-lasting hold while keeping your hair looking natural
• protects hair against heat up to 230C
• prevents unwanted frizz for up to 96 hours
• the effects of the lotion are reactivated by temperatures of 150C and higher
• allows you to change your hairstyle
• keeps hair from getting oily fast
• creates a style that’s nice to the touch

Ingredients:

• SRS® technology with beeswax – reacts to heat and facilitates further styling
• elastic polymers – give your hair hold while keeping it flexible

How to use:
Apply the lotion to wet hair, dry with a hair dryer, and use the heat to create your desired style. When you use heat again, the lotion gets reactivated and you can restyle your hair.