Sarah Jessica Parker, the star of the series Sex and the City, is no newcomer to the world of fashion and perfumes. It is clear that she has not just been blessed with acting talent but also has an excellent sixth sense when it comes to fragrances.
Sarah Jessica Parker introduced her first perfume, Lovely, in 2005. Then in March 2007, she introduced her own fashion range, Bitten, in collaboration with the Steve & Barry clothing chain.
In July 2007, after the extraordinary success of Lovely, Sarah Jessica Parker decided to launch a second perfume, Covet. She did well. Year after year, she introduces fragrance after fragrance. All her branded perfumes are still very much in demand.