Description Joico Color Balance Purple Shampoo

This product has been packaged by the manufacturer without cellophane.

Hair type	coloured hair, blonde and lightened hair
Effects	Shine and softness, Neutralisation of yellow tones
Scalp skin type	all scalp types
Area of use	hair

Get rid of unwanted yellow tones. Joico Color Balance Purple Shampoo acts against warm tones in light-coloured and grey hair. It also has strengthening effects and delivers protection against UV rays. leaves your hair visibly smoother and shinier.

Characteristics:

neutralises yellow and warm tones in light and grey hair
promotes colour brightness and adds shine to hair
strengthens hair by more than double
protects hair against UV radiation
lathers gently

Ingredients:

rose oil, arginine and keratin – strengthen hair
green tea extract – contains antioxidants
UV filters – protect hair against sunlight

How to use:
Apply Joico Color Balance Purple Shampoo to your wet hair, lather it up and leave to act for 1–3 minutes. Then rinse thoroughly. To get the best possible results, continue with a purple conditioner. Use 2–3 times a week.

Ingredients Joico Color Balance Purple Shampoo

Complete ingredients list

Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide MEA, Ammonium Laureth Sulfate, Glycol Stearate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine HCl, Phosphatidylcholine, Rosa Canina Fruit Oil, Camellia Sinensis Leaf Extract, Panthenol, Polyamide-2, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Sodium Chloride, PEG-7 Glyceryl Cocoate, Disodium EDTA, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Cetrimonium Chloride, PPG-12-Buteth-16, Amodimethicone, C11-15 Pareth-7, Laureth-9, Glycerin, Trideceth-12, Butylene Glycol, Sodium Hydroxide, Phenoxyethanol, Sodium Benzoate, Sorbic Acid, Salicylic Acid, Benzyl Alcohol, Limonene, Linalool, Amyl Cinnamal, Fragrance/Parfum, Ext. Violet 2 (CI 60730), Red 33 (CI 17200).

The manufacturer is responsible for the ingredients of the product. We recommend checking the list of product ingredients directly on its packaging due to potential changes.

About the brand Joico

Joico is a globally recognised professional hair care brand with a clear mission: to bring out the healthiest, most vibrant hair possible. From the very beginning, the brand has focused on creating innovative formulas that restore strength, shine, and vitality – a mission encapsulated in its signature philosophy, “the joi of healthy hair,” which celebrates the remarkable beauty of strong, resilient hair and the confidence it inspires.

Built on decades of innovation and trusted by stylists and consumers around the world, Joico has become a leader in salon-grade hair care. Its product portfolio spans advanced reparative treatments, nourishing shampoos and conditioners, cutting-edge styling products, and professional colour systems, all designed to deliver noticeable results from the very first use. The brand is committed to quality, using smart technologies and carefully selected ingredients to help return hair to its healthiest state, no matter its starting condition.

Beyond performance, Joico also stands for ethical and responsible practices. With a rich heritage rooted in both science and creative expression, the brand remains dedicated to inspiring confidence and healthy hair for years to come.